A founder-led creative company.
Givrel builds products, films and works of art — designed, developed and owned for the long term.
Givrel creates and owns its own work — products like Crois, artistic and photographic work, designs, films, and the technology that powers its products.
Beyond its own products, Givrel partners selectively with companies building ambitious technology — on product, brand and interface design.
The model
Each significant product can develop its own brand and audience — Crois is the first — while Givrel provides the direction, design and engineering behind it.
Pawan Isana
Pawan Isana brings together product design, technology, photography and visual art — design leadership, an artistic practice, and a deep engineering foundation from IIT Bombay.
Art
A photographic practice running since 2010, rooted in fashion and fine-art image-making, more recently extending into digital and blockchain-authenticated works.
Design
Principal product designer and design director roles across European and American companies — leading design for software in commerce, finance, health and AI.
Films
An early pioneer of cinemagraphs in 2012–13, merging still and moving image — now extending that sensibility into AI-assisted film.
Tech
An engineer by training, with years building software inside global technology companies — now building AI products through Givrel.